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Digital Images: 5 Strikes Against |
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Feature: Despite their popularity, Digital Photos have 5 big strikes against them There is no denying the features and attractions of digital photos - they allow photographers instant feedback on their shots which time and again is invaluable in getting the image right and improving one's photography over time. In addition the operational costs of taking pictures relative to film is reduced substantially and camera makers now charge a premium for their digital cameras as can be seen across the line but particularly for digital SLRs which typically cost 2-5 times their film camera equivalents. Finally, digital post-processing of images in photo editors like Corel PaintShop Pro and Adobe Photoshop allow users to manipulate images in ways that are either tedious or nigh-impossible to do in wet film darkroom labs. So there should be no surprise that wet film photography is quickly becoming a niche category - truly serving some specialized markets well; but rapidly falling out of the mainstream. However, Digital Photos do have four major strikes against them and potentially harmful Achilles heals. Fortunately, within the last year, the digital camera industry is starting to address all of the problems and has effectively neutralized two. The Five Strikes Against Digital Photos However, there is one fly in the ointment. Both disk and tape technology plus supporting operating systems are moving so rapidly that it is impossible for me to find a PC that can read my 12 year old Compaq disk drives with all their images locked (forever ?) on them. In effect electronic obsolescence can shorten the life of storage media as effectively and sometimes more surely than bugs, crashes, or material deterioration. 2 - Poor shelf-life of color and B+W prints has been the second strike against digital images. In the rush to market, the issue of long-lasting prints was effectively ignored. Digital print manufacturers and suppliers and their customers had to relearn the lessons of using stable dyes, acid-free papers, and/or uv-diminishing coatings in digital prints which had been garnered over a long period in the film printing world. So it is no surprise that Kodak is fast becoming a major power in digital image printing. 4 - Rapid obsolescence of electronic technologies is the fourth strike against digital images. Right now in digital images there are at least a dozen RAW file image formats plus at least 30 image standards with JPEG, JPEG2000, PNG, TIFF, and GIF among the leading standards. Likewise for camera image sensors there is CCD and CMOS leading the way. However, at least a dozen technologies are wending their way to commercialization. Also Microsoft is proposing a new alternative to JPEG and rumors of new electronic sensors have been rippling constantly through the digital camera industry for the past 3-5 years. We have already seen the problem that obsolescence poses simply for the storage of images. Consider the whole digital camera system open to profound change within 5 years. My bet is that movie cameras will displace digital cameras in major image-taking segments in about 3-5 years time. A second possible future change - new highly compressed storage formats and/or media because a good JPEG image takes 2-4MB to store; a good written 2000-4000 word story with DTP formatting including vector-based images takes 1/10th the storage. So these are the 5 disruptors or Achilles Heels that can adversely effect digital photography over the next 5-10 years. However, the industry has already recognized and reacted with varying degrees of effectiveness to all of them. We examine the industry's response in the order of effectiveness. Patching up Achilles Heels The problem that the digital camera vendors have achieved the greatest success in solving is digital print quality. Over the past 16-20 months, vendors such as Canon, Epson, Kodak and many others have taken great strides to improve the archival quality of both color and B+W prints. Archival papers have not only become widely available but also at reasonably economic prices. For example, Kodak's Endura line of color print papers are used by many photo services like Mpix or Kodak Easyshare at very competitive prices - and these prints have estimated 100 year life span in home display conditions, 200 years in controlled conditions. Likewise the dyes used in color inkjet printing and the toners in color laser printing have also improved substantially for their color fidelity at the same time as delivering archival lifetimes. Again archival lifetimes of close to 100 years have been tested for and achieved by a number of dyes and toners being offered by Epson, HP, Kodak, Lexmark and others. Finally following their film counterparts, the digital photo industry now offers a variety of coating and finishing options that protect prints from chemical and environmental harm while further enhancing protection from ultraviolet and other sun-light or radiation damage. However, buyers still have to beware. Sometimes to achieve low price advantage in the market, printer vendors or printing services cut corners on archival quality. Now this is fine as long as they are upfront about it, offer both versions and inform customers of the trade-offs. Unfortunately some vendors simply do not do so. Caveat emptor - Buyer beware. Be sure to ask your print service or paper and ink supplier what is the archival rating for their goods and services. If it does not meet your needs, look elsewhere because enough vendors are offering long (10-30 years) or archival( approaching 100 years) lifetime for their prints. Progress on Processing of Images Progress on Storage of Images However, there is some risk for both CD and DVDs. It is another example of the rapid obsolescence of electronic "standards". Currently, the DVD and electronics industry is in a battle over BlueRay versus HD-DVD format standards(update: BlueRay appears to have won). My concern is how long will the older standards be supported after the dust settles on the new high density DVD standards. Think it is not a problem ? Try to find a high density 5 1/4" floppy disk reader. This leads to our lingering problems of all electronics and rapid obsolescence Continuing Problems in Digital Photography All electronics - how can that be a problem ? Well when the battery power runs out or one of the electronic components fails in cold, wet/humid or dusty weather you know you have a problem. But sometimes things gracefully degrade like the AutoFocus quitting on my Canon Rebel - the cameras kept working and I could take pictures by doing my own manual focus. But at the Molson Indy where I needed fast focus help, that was a problem. But other times, as in the case of my friend's electronic image stabilized lens, the whole system (the lens in this case) went down. So then your equipment may only be as good as the least reliable electronic component. Not good. And because electronic equipment and sensors are sensitive to temperature extremes or contamination by humidity, water, dust or other chemical contaminants - the possibility of a glitch goes up. Finally, to add insult to injury warranties last only 1 year, and the cost of repairs of a single part can be very high. For example, to fix my Canon Rebel's autofocus component cost over 1/3 the price of a brand new Rebel camera. Unfortunately, this trend is not limited to digital cameras and printers, but prevalent throughout the electronics industry. So until consumers like you and I demand and pay for better, I expect the all-electronics Achilles Heel to persist for quite some time. The second problem is obsolescence. When a part fails on my Canon A1 or my Nikon FM1 I cringe. Just getting the part let alone the labor and service charges often assault my sense of loyalty and history for the two cameras. This is old age obsolescence though - the parts just wear out or breakdown because of continued usage over nearly 20 years time. Like my bod, it is to be be expected. However, there are two more types of obsolescence - call them Future Shlock and Rapid Progress. Marketers want you to repurchase a new camera or printer a bit more sooner than your wallet wants or is able. Both types of obsolescence help bring that about. First, digital point and shoot cameras, already marginal for repairs, will become more so. Parts will be soo expensive, satisfied users will be encouraged to upgrade rgather then repair their "old" cameras. Second, ven old but working cameras, may find that the software or hardware that allows them to export their images to a PC no longer works. Finally, Rapid Progress contributes to the lack of standards in some areas of digital photography. This means there are many competing technologies some of which will die off. Examples are a common digital camera RAW format or LightFlash accessory standard or even image file format standard. So users can be on a treadmill constantly updating software, accessories, and then basic capital like lenses, camera body, printers, flash units, etc. But also there can be a learning curve associated with getting to the new and better. Film camera users certainly find that true in using both handheld and digital cameras. The workflow is new, offers many new opportunities but also presents steep learning curves in getting the most out of their equipment and deciding how to get prints. So, for better or for worse, it is likely that digital image takers will have to live with the latter two Achilles Heels of all-electronics risks and rapid obsolescence for some time to come. (C)JBSurveyer 2006 Home |
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